10 years, 10 commitments

 graphic design – artistic direction – scenography

10 years,
10 commitments

Date
2018

Client
– AG2R La Mondiale

Role
– artistic direction
– graphic design
– scenography

 

For its 10 years of existence, the food division of AG2R LA MONDIALE wanted to return, in an exhibition, on the strong commitments that it could take and the key figures that are drawn from it. The ten commitments are represented by cluster and are illustrated by impacting typographic posters.

This exhibition aims, in time, to be constantly enriched and to travel in the different departments where the food cluster is present. Therefore, the scenography is created on a simple principle of hanging posters of different formats, on wooden supports easily transportable. The goal was also, for the leaders of the food division, to collect the opinions of their employees on the commitments followed, to adjust their words or to continue their momentum.

Creation with Manuel Aldeguer’s, who directed the scenography and the creation of wooden supports.

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